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can click price fall 60% in one day??

Posted on November 10, 2009 
Filed Under Array

hello,
i have a new english website that used to have a very low ctr. i made some ads design changes and the ctr raised sharply.
the problem that after ctr increased the click price decreased to the base .is there any explanation
last thing i had in my account a non english website that have very very low click price and ,can this bad website affect the whole account??:(

See original post by drahmedgalal

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